Not Bothering to Write a Letter to the Editor

This month's Communications of the ACM (12/2011) has a one-page article dedicated to Dennis Ritchie, and almost 7 pages to Steve Jobs, even though Ritchie was much more influential within CS, which is the CACM readership, than was Jobs. Over the entire computing industry, I would say that Ritchie had more impact as well: C, Unix, Turing Award, Hamming Medal, etc. Jobs, in comparison, was a marketing dweeb.