Occasionally someone in the media will read a URL and say "backslash" for the path separator, which is obviously wrong. Tonight I was on the phone with a Discover Card operator, and she invited me to visit www.discovercard.com\giveaway. I told her she meant slash, not backslash. She assured me it was a backslash. So now we get to the whatever part of this posting. Discover.com is smart enough to replace backslashes in the path with slashes, so even if the operator gets it backwards, the customer gets to see the marketing materials.