Last night on All Things Considered there was a brief spot on Barnes and Noble's e-reader, the Nook. That's right, the Nook E-reader. Does anybody think about these names? Or is confusing the name with sexual slang part of BN's strategy for marketing this thing?
I thought it was a joke, or that ATC had fallen for a prank, but, no: http://www.barnesandnoble.com/nook/index.asp